Tinder Teams with Megan Thee Stallion for Put Yourself Online Test

Dating app Tinder partnered with star rap artist Megan Thee Stallion because of its “Put your self around” test, a way to encourage Tinder consumers to be a lot more genuine inside their users. 

The promotion is helping people gear right up for online bbw dating website‘s a lot of effective time, the very first Sunday in January referred to as the dating Super Bowl, where people head to matchmaking apps finding a brand new commitment. The campaign is always to encourage individuals change their unique pages to-be much more creative and show off their unique character traits, relating to Fast Company. Tinder is providing $10,000 to 100 consumers in classes instance a lot of individuality, most creative, most initial, most real, yet others.

To go into, participants has to take a screenshot or video of their new profile and publish it to Instagram by December 31st, tagging @Tinder, #PYOTChallenge and #contest.

Tinder ended up being contemplating partnering with Megan Thee Stallion because this lady has been very outspoken about exactly who she actually is along with her eclectic tastes, and motivates the woman enthusiasts becoming on their own. 

“She has lots of passions: She’s really into anime. She’s a gamer. She actually is an university student,” Nicole Parlapiano, VP of marketing and advertising at Tinder America told Fast Company. “there is alot that she’s never apprehensive with the thought of having to put out here.”

“I’ve long been unapologetically my self, and I always make an effort to generate self-love in others,” Megan states. “typically folks aren’t comfortable portraying their true selves online, which is why this promotion actually talked if you ask me. I want to motivate everyone else feeling convenient with exactly who they’re as well as to commemorate those people who are already putting by themselves available.”

Megan would be helping select the leading profiles besides advertising the venture, per Fast organization. Joining the lady throughout the panel can be influencers and designers including Noah Beck, DexRated, and Kati Morton, which want to discuss their personal tales and how people may do exactly the same inside their online dating pages in creative means.

She told Insider that she’ll keep an eye out for some thing much more intangible when she ratings the pages. “it is possible to actually see somebody’s character shine through in the way they present themselves online,” she said. “men and women underestimate that.”

The contest is actually available to whoever wants to take part – you just need to download the app and develop your own profile.

Tinder features observed activity on their application spike this present year throughout pandemic, as people stuck at home considered swiping for link. Tinder really wants to maintain that momentum into 2021, in addition to serve its fastest-growing market of daters: Gen Z.